What goes into a booth game budget
| Part of the work | Examples | Included in our work? |
|---|---|---|
| The game and its rules | How to play, scoring, start and end screens | Yes |
| Visuals, sound, and brand content | Logo, colours, products, questions, campaign messages | Yes |
| Prototype and testing | One prototype version, tested before the event opens | Yes |
| On-site support on show day | A technical team on site from opening to close | Yes |
| Sign-up or QR and a player summary | A form before play, PDPA consent, a summary after the event | Add-on service |
| Screens, projectors, computers | Touchscreens, LED walls, stands | Not included; the game runs on your screens or the organizer’s |
Splitting it this way shows at once which parts to budget with us and which to discuss with the organizer or screen rental company. If several parties are involved, we coordinate with the screen team, because we already work with agencies and LED providers.
What makes the budget go up
- A completely new set of rules instead of adapting an existing game
- Several languages, screens, or modes because each set needs its own design and testing
- Motion sensors instead of touch
- Sending data to another system such as your brand’s CRM
- Content that arrives late or changes after work starts which means redoing visuals and testing again
Where you can save
Keep what makes people want to play and remember your brand: the core rules and your brand visuals. The first things to cut are extra scenes, special effects, or system connections you do not need yet. A hypothetical example: one quiz set done well often works better than several modes with thin content.
Tell us your budget range from the start. We will propose the option that works best within it, instead of proposing everything and then cutting back.
Invest once, keep using it
The system we deliver can be updated, moved, or expanded. If you exhibit at several events a year, tell us when we first talk, and we will design it so the content is easy to change for the next event. Permanent installations come with a 1-year warranty.
Compare quotes fairly
Send the same brief to every supplier, then look at four things besides the total: is there a prototype to try first, when is it tested on the real screen, who is on site if the game has a problem, and can the game be reused. A cheaper quote with no one on site can cost more on the day the game freezes.
Read next: Booth game brief checklist
FAQ
What is the starting price?
30,000.- for touchscreen experiences and 56,000.- for LED and projection content. The final price is set in your quotation, based on the agreed scope.
Are screens included?
No. The game runs on the screens you or the organizer have.
Should we tell you our budget first?
Yes. That way we can propose the best value within it from the first round.
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